Companies in the property ecosystem--lenders, insurers, property management companies and others--use data and information from content providers to drive improved consumer experience through automated workflows, streamlined processing and expedited risk assessment. However, the role of content providers has significantly changed in the past few years. For example, in most cases, consumers shopping for property insurance no longer have to fill out extensive questionnaires because content providers are able to give insurance carriers property characteristics that pre-fill most of the fields necessary to generate a homeowner policy quote. However, based on the evolution of the consumer experience in other aspects of their lives such as the sharing economy with transportation and vacation rentals, streaming content services and social media ubiquity, there has been a surge of demand for radically different consumer experiences with companies that service the property space. Especially considering that for most people, a home is the most significant asset they will own.