When Alexis Ohanian met Jewel Burks a few years back while filming a show called Small Empires, he was pretty clear about how formidable he thought the young entrepreneur was. "I would not bet against Jewel," he said. In 2016, Amazon acquired her company, which uses machine vision to identify the weird widget you're holding in your hand so you can order another one. Now she is Amazon's team lead for visual search, and she spends a lot of her time investing and advocating for diversity in the tech industry. Ohanian, the founder of Reddit and an active investor through his seed-stage venture firm Initialized Capital, nominated her to WIRED's list of 25 people who will shape the next 25 years, and the two sat down at our anniversary festival in October to talk about where technologists should be investing, where startups should locate themselves, and yes, Olympia. Arielle Pardes: Jewel, your story challenges the traditional entrepreneurship narrative.